Lots of news, rumors and some great app updates happened this past week.
Apple updates software for MacBook Air battery issues
The update is for mid 2013 Air models. When the lid is closed, the Mac should enter low power mode. This wasn't always happening and is now fixed. To see if your MacBook Air is affected, check your software update and see if its available.
Get your next iPhone or iPad at Costco
Apple & wholesale giant have come to an agreement to sell iPhones & iPads once again. While the devices are not available just yet as there is some "back end work" that needs to be done, you can start grabbing your iTunes gift cards now.
OS X Yosemite video now available
The video shows off the Ui changes coming to the next Mac OS version.
Hidden files in iOS 8 reveal updates coming to Maps
While maps did not get much love during WWDC, some digging around has revealed that Apple is woking on a "Find My Car" feature for the app. Maps was likely left out of the keynote as resources were pulled to focus on getting iOS 8 ready for developer preview. As the source link states, Maps will likely get its time to shine in iOS 8.1.
Apple pushing iTunes Radio in App Store
Apple has begun removing apps that allow you to download music from file sharing sites. MacRumors points out that searching for "music download" will bring you to an iTunes Radio screen. Previously you were shown apps that would allow you to download music and other audio files.
Apple building their own Advertising team
The team is rumored to consist of 1,000 people and have also produced a few ads already. Apple is looking to keep their ads in house and move away from ad agency TBWA/MAL. There has been some tension with TBWA/MAL and Apple lately. Apple is upset they are not being promoted the way Samsung is and they look to change that.
Apple is increasingly taking marketing into its own hands. It's madly building an internal agency that it's telling recruits will eventually number 1,000. It's pitting TBWA/MAL against this internal agency with "jump balls" to mine the best creative ideas, a controversial tactic with outside agencies, let alone an internal one.
Attention Soccer fans!!!
Apple has a dedicated section in the App Store for apps related to the World Cup that is now on going. The section is titled "Soccer Fever" and consists of apps for your favorite teams, sports apps in general and soccer related games.
NPR & ESPN Radion come to iTunes Radio
Apple added 42 local NPR Radio stations and ESPN Radio to its iTunes Radio service.
The station will include original ESPN programs like SportsCenter All Night, SVP and Russillo, The Herd, and Mike & Mike.
The ESPN station will also stream the World Cup, making it the first live sporting event to be streamed live through iTunes Radio.
According to a 9to5Mac source, forty-two new local NPR stations will also be going live on Apple’s streaming service, including New York Public Radio, WAMU in Washington, D.C., San Francisco’s KQED, and more, with additional stations already planned.
iMac to get speed bump
9to5mac is reporting that Apple will release a new iMac with spec updates. No retina support is expected. It's not a huge upgrade but anytime you can get a spec boost with out paying extra for it is a plus!
Mac Pro shipping times improve
After months of waiting, the new Mac Pro is now available to ship within 24 hours.
New iPad Air specs revealed
9to5Mac is reporting that Apple will begin production of the next ten iPad Air this month. The new iPad is rumored to sport the new A8 processor, and 8Mp rear camera, 1.5MP FaceTime camera, and Touch ID. No mention of a larger screen size.
This would be a nice update but I think I am happy with my current Air.
Apple launches USB adapter replacement program in Europe
Some USB adapters in Europe pose a safety risk and Apple has begun a free replacement program. They did a similar thing in the US a few years back. Units can be swapped out at Apple stores.
How iOS 8 features point to an iWatch
9to5Mac has a very well written article on how features like Notification Center Widgets, Quick toggles for contacts, hand off and more could all integrate with the iWatch. It is well worth a read.
Angela Ahrendts issues first memo to staff
I have spent most of my time getting to know and understand the many functions and teams in Cupertino, along with our short and long term initiatives. I was thrilled to meet many of you at stores in San Francisco and London this month, and I’m looking forward to Tokyo and the Omotesando opening... Every couple of weeks, we will be visiting stores across the world to see and learn what we do best and hear your thoughts about opportunities ahead. Looking forward to the future, I feel our greatest opportunity will be continuing to focus on and evolve the consumer journey online and in our stores. Although technology is rapidly changing how customers shop, they will still want to feel surprised and delighted by the personalized Apple experience we provide at every turn.... That’s what makes us unique. Keeping the customer experience as simple as any other Apple product will also be critical as we expand into new markets, integrate our platforms, and develop new technologies.
9to5mac has an image of the memo
Apple to begin end to end encryption of all email
Currently only iCloud to iCloud emails are fully encrypted. Email sent and received from Gmail, MSN, Yahoo, etc are not encrypted.
New Patent could lead to new Smart Cover
Apple has filed a patent for a new Smart Cover for iPad that would allow users to see notifications on the cover while it in on the iPad. HTC currently has a case for the new HTC One that does the same thing.
Thats it for the week folks. I hope you are finding the weekly review helpful. If you have any thoughts or suggestions, feel free to let me know in the comments or on twitter. Thanks for reading and see you next week!!